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Shay Mitchell Just Launched Her New Baby Line, And Here’s Why Moms Are Loving It!

Ami Ciccone
April 27, 2021

Celebrity ventures are becoming a huge trend right now as more and more of your favorite stars are looking into ways to diversify their income in case their career in Hollywood falls through but one celebrity has given baby essentials a whole new meaning by introducing products that aren’t quite what you thought they’d be.

Celebrity ventures are becoming a huge trend right now

What mum doesn’t want a diaper bag that looks like it’s straight from the future? Shay Michelle had already won our hearts with her quirky smile and incredible acting talent, but she even went a step further to impress us by starting her own lifestyle brand, Béis, in 2018.

Talk about beauty with brains! While her brand started off by selling travel essentials, it has now expanded to baby products which are essential for new mums who are always on the go and want to carry their babies’ travel essentials with style.

If you’re wondering whether these products are worth investing money in, we’ve got plenty of evidence from Mitchell herself who has been seen out and about with baby Atlas in her new stroller caddy – and she looks effortlessly chic!

Shay Michelle started her own lifestyle brand, Béis, in 2018

So far, the new baby line offers only three staple items that every new mum needs in her arsenal. Of course, there is a stylish stroller caddy among them but the star hasn’t forgotten about a baby’s milk and diaper needs which is why she is also selling a bottle cooler and a diaper bag.

But what’s different about this particular item is that it looks more like a designer bag than a carrier for baby diapers! What’s more is that none of the items are as expensive as they actually look, making it easier for mums to look chic on a budget.

This ‘anti-diaper’ diaper bag, as the brand calls it, is undoubtedly the star of the collection with lots of compartments for your baby’s pacifier, fresh diapers, and even an odor-proof pouch for soiled nappies.

So far, the new baby line only offers a few staple items that every new mum needs in her arsenal

What’s more, the bag also has a sleeve to fit a laptop for working moms on the go. The bag fits perfectly in the stroller caddy insert to keep you hands-free for your power walks whereas the cooler bottle keeps your baby’s milk up to temperature for longer. The stroller even has a name tag for safe return to the owner in case it is lost or stolen.

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